Inspiration and tips for e-commerce founders and operators.
From first product launch to seven-figure success, every founder’s story starts with a spark. Watch our most popular episodes to see how one shop scaled from idea to impact.
“The ad mistake
that cost us $10k…
“Scaled after 3
failed products…
“From 0 to 1M in 2
years…
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Real Stories. Real Stores.
Every Online Store Has a Story
How I Scaled goes beyond revenue and metrics to uncover the mindset, breakthroughs, and setbacks that shape e-commerce growth.
Each episode blends real founder experiences with actionable lessons you can apply to your own store—covering marketing, fulfillment, creative testing, and more.
Because scaling isn’t just about ads—it’s about people, perseverance, and purpose
for Weekly stories +
strategies from founders
who scaled
Explore our latest interviews with e-commerce founders who built thriving online shops—learning through failure, experimentation, and focus.
“The ad mistake
that cost us $10k…
“Scaled after 3
failed products…
“From 0 to 1M in 2
years…
Meet Brandon Clay
Brandon Clay is the founder of Search Pros, a digital marketing agency that has helped dozens of brands scale through Google Ads, Meta Ads, SEO, and conversion optimization.
After nearly two decades helping online shops grow, he launched ‘How I Scaled’ to share real stories of founders who built businesses that convert—and the lessons that helped them get there.
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